Monday Feb 06, 2023
About Luke Charlton
In 2013, Luke Charlton (AKA: The Aussie Hermit) decided to quit hiscomfortable 6-figure/yr government job, move halfway around the world,and start an online business as a Coach.
Thinking he knew enough about marketing to survive in one of the mostexpensive cities in the world (London), he quickly realized this onlinething wasn’t as easy as it looked. Through years of trial and errorstruggling and nearly going bankrupt, Luke finally discovered theformula for online success. Since then he's helped over 4,000 Coaches grow their businesses online.
Along with that, he's been featured in “6-Figure Coach” magazine, spentin excess of $16 million on advertising, banked $50M+ in sales for hisclients, and has been hired by top ad agencies to write copy for expertssuch as... Bob Proctor, Mike Dillard, Neil Patel, Grace Lever, RyanMoran and many more.
Now he spends his days as a hermit living somewhere near Byron Bay,runnings his ad agency, and teaching other Coaches how to get consistenthigh-paying clients with paid advertising.
Key Market Lessons
- A free guide is the ideal lead magnet to attract high-paying clients.
- Drive and passion is essential to success in any industry.
- Only 3% of the market is ready to buy today, 7% are not quite ready, 30% won't buy today but in the near future, and the remainder will take a while.
- Follow-up is the key and e-mail is a great platform for that to generate targeted prospects.
- It's important to market to very specific people, not everyone
Contact Luke Charlton
- Luke Charlton on LinkedIn | https://www.linkedin.com/in/lukecharlton/
- Luke Charlton on Facebook | https://www.facebook.com/theaussiehermit
- Luke Charlton on Twitter | https://twitter.com/lukecharlton